December 2011

How Companies Can Better Sell Themselves When Hiring Employees

Wanted: Superhero To Do It All (Tights Optional) ABC Company has a great opportunity for a superhero to join our dynamic, growing team. Responsibilities: Must be able to interface with internal and external customers in a fast-paced environment. Must be able to work alone or part of a team of other superheroes. Proven ability to […]

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How I used social media to sell a 15-year-old car with 173,500 miles in 35 minutes

My first new set of wheels was a forest green, 1996 Jeep Cherokee. It’s been most places I’ve been and brings up many memories. Back in a North Carolina snowfall, I once locked the keys inside when it was still running. My Dad and I drove it across country with my cat. My cat, so

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Give Bank of America public relations credit where credit is due

Bank of America mailed my friend a card. The face of the card read “Thank You.” Inside the card, the bottom half included in red print “Thank you for choosing Bank of America. We look forward to continuing to fulfill all your banking needs.” This part did not necessarily impress me. Big businesses, from insurance

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