It is not positive when people characterize your response to an answer as a “rant.” Imagine the reactions from clients, employees and the media if a business executive answered a question in such fashion.
Jim Mora’s 7 Media Lessons For Business Leaders Read More »
News media interviews offer business leaders an opportunity to position themselves as industry experts. Take advantage of such occasions.
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Media training is not about attempting to memorize a script of lines you may or may not believe in. It’s not about stifling your opinions. It’s not about cleverly sidestepping questions, which most people realize you’re doing anyway. It’s not about hammering your critics with hyperbole and overused cliches. It’s not about analyzing your body
10 Media Training Myths Read More »
Social media can play an influential role raising your profile. However, the relationship with such marketing tools can feel like a rocky one. Social media reminds you of birthdays for people you don’t know or care about. It reinforces nobody cares about something you think is funny or interesting. You infer someone behind the social
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