Adversity as Opportunity – A Football Lesson on De-Escalating Disgruntled Customers
One of the most impactful lessons in communication comes from my favorite football team’s coach. While I’m not sure about his play calling, I appreciate one of his favorite lines: “Adversity is an opportunity.” This is particularly relevant in public relations. In any organization, customer complaints arise. However, how we respond either damages or strengthens […]
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