A Small Business Video Turns Into Monkey Business
He no doubt will steal the show.
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Healthcare: Our 139-Mile Trip To Shoot A Medical Video
Yes, the shoot required us to make a 139-mile round trip. But shooting a video about healthcare in a hospital is worth the wait compared to bringing a camera into someone’s conference room.
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Media Relations: Do You Agree With These Thoughts About Local News?
More people may have responded to that blog than any other I’ve recently written.
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Video: When Clients Want Something Short, Sweet and Simple
We love storytelling. But some clients want to tell their story in a short, sweet and simple video. Here’s an example. http://www.youtube.com/watch?v=jsAyNxEzHLs
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Social Media: Is Twitter Scooping Live TV?
Journalists and especially newsroom managers can’t consider social media a footnote, a sideshow or simply a spot to post links to last night’s news.
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Media Training: Don’t Let Famous People Fumble
When celebrities go off script and give interviews, isn’t there someone to review the talking points?
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Public Relations: The Man With The Bulletproof Brand
He was a CEO whose company seemed more defined by its magic than its money.
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Public Relations: Is Apple Too Good For Its Own Good?
The PR machine fuels itself. But did the machine sputter a bit this time because Apple is too good for its own good?
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Social Media: Rewriting How We Boost Book Sales
Social media changes the way we write, publish and sell books. Two clients hired us to run a social media campaign to promote their new book, due out by the end of the year. We’re excited about the plan we’re plotting out. But we’re always open to the newest and latest ideas. How would you publicize a new book
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