Farting CEO Uses Video To Answer Critic Of Period Ads
If someone on social media mocked your company, would you use a video such as this to respond?
Farting CEO Uses Video To Answer Critic Of Period Ads Read More »
Public Relations
Takata’s Statement Displays Disappointing PR Tactics
Too many businesses continue to disappoint us with how they handle tough questions.
Takata’s Statement Displays Disappointing PR Tactics Read More »
General Motors Drives Past Pink Elephant
Such news releases reinforce the stereotype that public relations is nothing than an attempt to spin reality despite the obvious. More companies must abandon this old school approach and at least acknowledge, if with only one sentence, the giant pink elephant stumbling around the room.
General Motors Drives Past Pink Elephant Read More »
Five Reasons You Need PR Even When Sales Are Good
For some companies, PR is just a temporary option. When sales are good, companies often become clouded with the notion that they are fine without a PR plan. Here are five reasons companies with this mindset should reconsider PR.
Five Reasons You Need PR Even When Sales Are Good Read More »
Split On Dairy Queen’s Data Breach Response: Grade C
Social media channels often are better ways to communicate than websites, and it would be refreshing if more companies didn’t leave those options out in the cold.
Split On Dairy Queen’s Data Breach Response: Grade C Read More »
PR: 4 Reasons Reporters May Never Call Again
When I was reporting, if someone said “no” to any of the above questions, I may have moved on to someone else who said “yes.”
PR: 4 Reasons Reporters May Never Call Again Read More »
Crisis Communications: NFL Must Improve Offense
The NFL’s public relations strategy must not be one-dimensional.
Crisis Communications: NFL Must Improve Offense Read More »
Are The Olympics An Example Of PR Games?
We don’t know if the writer is correct, but he reminds us about a key point regarding public relations that is worth repeating.
Are The Olympics An Example Of PR Games? Read More »
PR: Christie Looks Like An Actual Dancing Dad
“This Bridge Is Closed” dance showed self-deprecation on even the most sensitive of political issues.
PR: Christie Looks Like An Actual Dancing Dad Read More »
Public Relations: Living With Dirty Teeth
Up-selling sucks. Few people enjoy being the recipient of up-selling, but they often don’t mind engaging in such a practice themselves. It’s one of the worst forms of public relations. Be happy a customer is a customer and don’t see it as an opportunity to suck from them more of their hard-earned money. If they appreciate your service, they will inquire about additional possibilities without you putting the screws to them.
Public Relations: Living With Dirty Teeth Read More »